Probiotics Company Launching Exclusively On Amazon
(EMAILWIRE.COM, April 01, 2015 ) Scottsdale, Arizona -- Basics4Balance Probiotic supplement, the most proven probiotic due to its 50 years of clinical history, has launched sales exclusively on Amazon. The probiotics company, based in Scottsdale, Arizona, is more concerned about reaching people to inspire them about health than it is about how many bottles it can box and ship. This strategy is worth serious consideration.
Companies that handle their own online fulfillment of orders have to dedicate resources to that capability. A company that fulfills its own orders needs people, boxes, physical space, software tools, shipping accounts and more to make it happen. All this activity takes time and money to manage.
Some companies by-pass the headache by outsourcing their order fulfillment to third party service providers. While these companies are in the business of providing services, they are not in the business of reaching millions of customers globally via the internet like Amazon.
"We gladly pay Amazon's fees for sale and fullfillment of all our orders. Our mission is to inspire and inform people to commit to their health and we know that Amazon has more reach and better internal systems than any other platform in the world," said Julie Ciulla, co-founder of Basics4Balance.
Amazon has been building a world class infrastructure for years. Companies need to seriously consider the cost of building secure online transactions, robust websites, prompt order processing and customer service before taking these costs on in house.
"We did the cost-benefit of in-house vs. outsourcing and the answer was clear. We choose to stay focused on our mission to make the world a healthier place and let Amazon do what they do best," added Ciulla.
Basics4Balance is a is a nutritional health supplement company dedicated to inspiring customers to stay committed to their health. Basics4Balance provides the most researched probiotic supplement available today.
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