Amazon's Company Page Increases Buyer Confidence
(EMAILWIRE.COM, January 12, 2015 ) Troy, Ohio -- Customer surveys have shown that customers feel more confident buying online when they either know the brand they are buying from or can do a little research into the company before purchasing. One useful way of doing this is the Amazon company page, which features all the products offered by a company as well as a snapshot of feedback for them.
The company page works alongside the Company feedback page, where all the feedback for a company's products can be viewed, including those that are currently out of stock or no longer offered. This allows people to read reviews from other real customers and make their purchase with confidence.
In fact, using Amazon or other large marketplace sites is something many people choose to do over the use of small, individual company websites. The main reason for this is the security element offered by a multi-national site like Amazon as well as the fact that card details are never given to the vendor, therefore having less risk of them being stolen.
Many companies now use their own websites as a way or advertising their products or services but also to build relationships with their customers. Two Meows is one example of this; their Cat Litter Mat is currently available through Amazon so they have both company and company feedback pages. Their own website shows the product and the videos they have produced to show how it works but also useful cat-related pieces such as a link to cat behaviorist videos to help people deal with cat problems.
The website also includes a series of free e-books that complement the one being given away with their litter mat. Customers can input their email address and over a few days, receive an email containing the link to the free books on a range of cat-relevant subjects.
Similarly, their Facebook page contains details of the mat but also fun pictures and videos along with updates from one of the co-owners and her work at a local animal shelter. All of this allows customers to feel they are buying from real people and not simply a nameless, faceless brand seeking simply to sell their product.
About Two Meows
Two Meows is a family owned company that's extremely passionate about cats. Their mission is to bring the highest quality products and knowledge to the marketplace to create the greatest environment for furry four legged friends and their owners.
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