Backyard Bulldog Grill Mat Ranked Number One In Amazon Category
(EMAILWIRE.COM, November 28, 2014 ) Huntsville, AL -- Backyard Bulldog reports a successful opening month of business with a number of positive signs pointing towards future growth. As a result of the efforts put forth during the initial launch, the brand's new grill mat was able to reach the status of "Number One New Release" in Amazon.com's Grill Toppers category.
The number one new release designation is given to listings that sell a certain number of units within the opening launch phase and show signs of quality and professionalism. In CEO Matthew Richardson's words, "We are very proud of our ranking as the number one new release in the grill toppers category. It's a testament to the hard work of our team and their dedication to making the launch a success."
In addition to ranking number one for new releases in the grill toppers category, the Backyard Bulldog Grill Mat also made its way into the overall top ten for the category. "That's the ranking we're really excited about. The new release tag will go away after a couple weeks, but the overall ranking can be permanent," Richardson said.
Richardson and his team are now trying to break through in larger categories and build brand equity through multiple marketing efforts. They are currently using Facebook, Amazon, and additional organic methods to build traffic and gain sales. In the future, the company hopes to expand its social media presence to reach a completely new market segment.
"The beauty of internet marketing is that there is always another way to help people find your product," Richardson said. "We believe our grill mat is one of the best on the market and that it will change the way people grill. It's up to us to find those people and build awareness."
About Backyard Bulldog
Backyard Bulldog is the provider high-quality, FDA approved grill mats that are designed to make grilling easy and mess-free. The mats are reusable, dishwasher safe, and guaranteed to last a lifetime.
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